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In 2002, Juicy Couture added collections for men and children. In 2004, bathing suits and accessories for women, including shoes and jewelry, were also added to the Juicy line. Today, Juicy's offerings range from perfume ...
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The line is sold in upscale department stores (Bloomingdale’s, Gus Mayer, Lord & Taylor, Bergdorf Goodman, Nordstrom, Nordstrom Rack, Neiman Marcus, Cusp, Last Call Neiman Marcus, and Saks Fifth Avenue), as well as Juicy Couture flagship stores and boutiques. Juicy Couture is marketed as a high-end clothing line at an affordable price, and is aimed at women and girls aged 10–26. Juicy Couture also has a line of men’s clothing and accessories. Since Spring 2009 (southern hemisphere), Juicy Couture has discontinued its Men’s Line “Dirty English”. Juicy Couture also has clothes and accessories for children, babies and pets.
The founders of Juicy Couture (Pamela Skaist-Levy and Gela Nash-Taylor) have slowly introduced new merchandise lineup. In 1999, they introduced jeans to their product line called Juicy Jeans. In 2001, they introduced track suits, the item that the company is most famous for. These tracksuits come in a variety of colors made of velour, terry cloth, fleece, or cashmere, and consist of low riding draw string pants and a zip-up hoodie. In 2002, Juicy Couture added collections for men and children. In 2004, bathing suits and accessories for women, including shoes and jewelry, were also added to the Juicy line. Today, Juicy’s offerings range from perfume, socks, and handbags to toiletries, diaper bags, and dog accessories.
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