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Anju Modi Indian Bridal Lehengas - Anju Modi has been an integral part of the Indian Fashion Industry since 1990. She is a founding member of the Fashion Council of India and presides over the Budget Committee of the Council.
Anju Modi has been an integral part of the Indian Fashion Industry since 1990. She is a founding member of the Fashion Council of India and presides over the Budget Committee of the Council.
She has clients based out of the US, UK, Spain, Hong Kong, Singapore and most of the Middle East. She has tirelessly been working with master artisans across the country. She has been working on contemporizing traditional crafts and has an extensive library of research and development in weaving, block printing & old traditional embroidery. She also spearheads The Wedding Concept and Design Co. - a one-stop shop for all wedding solutions.
Each ‘Anju Modi’ collection continues exploring modern designs while simultaneously drawing a new story from the rich traditional vocabulary of Indian design.
Revival of Indian fabrics and ancient craft, versatility and comfort in design has always been Anju Modi’s forte. Her name and contribution stands foremost in the Indian textile industry. She has painstakingly spent years in far-flung villages, learning, experimenting and improving the state of Indian handicrafts as well as the lives of the craftsmen. Here she is in conversation with Bigindianwedding.com talking about her bridal collection and why designing clothes goes beyond a profession for her.